Transforming Business Technology: The Circular Economy Advantage   

BNP Paribas Leasing Solutions is committed to unlocking the transition towards a circular economy. We’re collaborating with partners and clients to develop innovative solutions that maximise efficiency, minimise waste, and enable sustainable growth. 

A prime example is our strategic Joint Venture, BNP Paribas 3 Step IT, delivering a comprehensive solution that covers the entire technology lifecycle – from procurement and asset management to responsible decommissioning – ensuring business devices are securely refurbished for their next use. 

In this exclusive interview, our Chief Sustainability Officer, Andrey Maramzine, shares insights on how forward-thinking organisations are revolutionising their approach to technology management to drive greater value while reducing environmental impact. 

Interviewer: How would you characterise technology’s role in today’s organisational landscape? 

Andrey: Technology has become the backbone of organisational agility and competitiveness. While digital needs vary significantly across industries and businesses, technology universally enhances efficiency, productivity, and connectivity. It will undoubtedly remain instrumental in helping organisations achieve sustainable growth and strategic objectives in the years ahead. 

Interviewer: What critical challenges do organisations face in managing their technology assets? 

Andrey: Today’s technology management occurs against a backdrop of urgent challenges: climate crisis, resource constraints, complex global supply chains, evolving cybersecurity threats, and regulatory requirements. 

These factors significantly impact an organisation’s operational resilience and ability to meet stakeholder expectations, making them essential considerations in any technology strategy. 

Interviewer: How does BNP Paribas 3 Step IT help customers navigate these complex challenges? 

Andrey: We’ve developed a comprehensive circular solution that guides customers through the entire technology journey – procurement, asset management, decommissioning, and replacement – within a single integrated service. 

Our Technology Lifecycle Management approach represents a shift in IT asset handling. Through our all-inclusive service contracts, organisations access cutting-edge equipment, manage assets efficiently via our platform, and ensure devices are securely and sustainably refurbished when no longer needed, before being remarketed. 

Interviewer: What compelling reasons should motivate businesses to embrace circular technology management? 

Andrey: The standout advantage is proactive risk management from day one. Organisations immediately address critical concerns – data security, financial optimisation, regulatory compliance, and environmental impact – through a unified solution. 

Our clients recognise that technology investments must deliver strong returns while meeting heightened responsibility standards. Technology Lifecycle Management delivers this balanced approach, combining operational excellence, financial efficiency, enhanced security, and environmental sustainability without compromise. 

Interviewer: Thank you for sharing these insights into solutions making meaningful differences for organisations and transforming technology management practices. 

Andrey: Thank you for the opportunity to discuss these important developments. 

Download our comprehensive whitepaper, ‘The Circular Opportunity: Harnessing the Power of Product-as-a-Service’.

By sharing these perspectives, we aim to champion sustainable growth solutions and progress meaningful conversations with our partners and clients on opportunities presented by the circular economy transition.