From linear to circular: an urgent and necessary transition

Circular economy models reduce the need for new products, increase product utilization and efficiency, and encourage reuse. In doing so they deliver immense economic and environmental benefits.

However, today circular operating models are still emerging and lack maturity in most sectors. To accelerate the transition from linear to circular, organisations need practical tools to help them create change. This is where service models, like Product-as-a-Service (PaaS) come in.

Benefits of PaaS

PaaS contracts simplify asset ownership for businesses, by bundling procurement, usage, and decommissioning services into a single, predictable contract payment. For manufacturers, PaaS contracts create a shift away from one-time sales to regular revenue across a product lifecycle, as well as helping to full Extended Producer Responsibility requirements and meet sustainability goals.

PaaS fast facts

1

PaaS is a key enabler of the circular economy

New financial and operating models that prioritize servitization will be crucial to driving the transition to a circular economy.

ESG legislation presents new opportunities for PaaS

Increasing ESG regulations are placing challenging demands on organizations, while also creating opportunities to meet growing market demand for sustainable products, services, and partnerships.

Shifting behaviour from ownership to access

Education is crucial to shifting behaviour from single-use practices to a service-based, lifecycle approach. Governments and private enterprises are ideally placed to promote the case for change.

Incentivizing eco-design and production could drive progress

While new regulations ensure manufacturers prioritize eco-design, incentivization could also encourage more R&D investment to achieve breakthroughs in green technology.

Capacity building is needed to support circular value recovery

As manufacturers take more responsibility for the lifecycle impact of their products, new infrastructure will be needed to close the loop on material use. Today, most industries lack the refurbishing and recycling capacity to process end-of-life assets.

More data capabilities are needed to measure the PaaS impact

As new circular business models emerge and mature, there is work to do to understand and communicate their impact. Collecting, interpreting, and sharing data across the value chain will require new legal, technical, and operational capabilities.

Discover the role PaaS plays in accelerating the circular economy.

The challenges and opportunities by sector

The ‘Harnessing the Power of Product-as-a-Service’ report explores the challenges and opportunities of PaaS in two key sectors – agriculture and green tech. It also offers additional insights into four other sectors, including heavy vehicles, healthcare, IT, and construction. These industries have been identified due to their significant economic impact and the possibility of integrating PaaS models into their operations.

Access our sector specific reports to see how PaaS models are evolving by industry.

Agriculture

Green Tech

Heavy Vehicles

Healthcare

Construction

Insights

Explore our latest blogs on PaaS

2024.01.15

Harnessing the Power of Product-as-a-Service

Read More

2024.01.15

The Circular Economy: A sustainable business revolution

Read More

2024.01.15

How product-as-a-service models can help manufacturers and equipment suppliers strengthen and diversify their business 

Read More

Report highlights

Harnessing the power of Produc-as-a-service

The PaaS ecosystem

PaaS infographic

Ownership vs. PaaS

Why circular, why now?

Why circular economy?

What the experts say

“Product-as-a-Service is a pillar of the circular economy, but its potential remains largely untapped in many industries. As regulatory pressures increase, more businesses will turn to circular and PaaS models to stay competitive and compliant.”

Stéphane DierickDirector of Cloud Projects, Zuora

“Manufacturers need to shift from a unit price mindset to measuring the lifetime value of equipment. Unlike one-off sales, transitioning to a model with outcome-based pricing offers the potential for predictable revenue streams and in parallel, a more attractive business model.”

Olivier BussenotVice President for Sales Operations and Enablement, DigitalRoute

Get in touch

To find out how PaaService models can help to grow your business and deliver on your sustainability goals, fill out the form below. One of our team members will contact you as soon as possible.

"*" indicates required fields

This field is for validation purposes and should be left unchanged.